| VINTAGE CHARM |
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| JULY 8, 2010 |
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At BCBGMAXAZRIAGROUP, Max and Lubov are always looking to the future, as well as being inspired by the past. This brings me to my next mission: I'm in search of the unusual, the fabulous and the future must-haves at L.A.'s Melrose Trading Post on Melrose and Fairfax.
Every time I enter t...
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| LIGHTS, CAMERA, ACTION |
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| JULY 6, 2010 |
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Behind-the-scenes insights from the set of the BCBGMAXAZRIA ad campaign, courtesy of our shoot producer, Michelle.
BCBGMAXAZRA Pre-light day, March 20th, 2010
Here we are on day three of our ad campaign marathon. David requested that we move from Studio 10 to Studio 5, and the...
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| DRESS FOR YOURSELF |
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| JUNE 28, 2010 |
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Q: With so many different female body types, how do you design pieces that work for all customers?
Lubov: I'm always surrounded by women of all ages, shapes and sizes, so I think I understand women's bodies and our needs. I tend to design clothes that fit while allowing for ease and comfo...
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| ON SET FOR MAX AZRIA |
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| JUNE 28, 2010 |
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Bringing you more insights from the set of our Fall 2010 Max Azria ad campaign, courtesy of our shoot producer, Michelle.
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Max Azria Shoot Day: March 18, 2010
It's the actual shoot day, which always has a bit more buzz than the pre-light day. It's 9:00 A.M. and eve...
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| EXCLUSIVE SNEAK PEEK |
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| JUNE 21, 2010 |
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In anticipation of our all-new Fall 2010 ad campaigns' debuts in magazines next month, we're bringing you some insights straight from the set, courtesy of our shoot producer, Michelle.
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Max Azria Pre-light Day: March 17, 2010
We're here at the pre-light day for our...
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